Best In-Store Branding

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Best In-Store Branding

  • Event:

  • VM & Display Awards

The VM & Display awards, hosted by RVM, presented Props Studios and Harrods with the Best Instore Branding Solution for their Nike Town Red Campaign launch.

Prop Studios teamed up with Niketown and Bono on the RED campaign ’Lace Up, Save Lives’ to fight HIV and AIDS in Africa. The campaign was launched by Bono and a host of football stars including Didier Drogba and Joe Cole.

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